introduction to Analytics PRCM-122
| Course Name: | introduction to Analytics |
| Course Number: | PRCM-122 |
| Category: | Media, Arts and Design |
| Description | This course is designed to provide you with a basic overview of the various aspects involved in the analysis of quantitative and qualitative data -- as it pertains to interactive media. Topics will include: goal setting, defining key performance indicators and metrics, utilizing analytics tools currently available on the market, evaluating various analytics vendors, learning how quantitative and qualitative data is analyzed, and evaluating an interactive project from a return on investment perspective |
| Notes | Register online : https://secure.centennialcollege.ca/webreg or 416-289-5300
email: storyarts.pt@centennialcollege.ca 416-289-5000 ex. 2246 |
| Associated Programs | |
| Pre-requisities |
No Prerequisites required for this course
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